This site is operated by the British Olympic Association (the ‘BOA’) and ALDI. This privacy statement outlines the way in which the BOA and ALDI (‘we’ or ‘us’) gather and use information relating to you, the user of the site (‘you’).

By using this site, you consent to the use (including transfer) of information as described below. Please read the below terms carefully before using our site.



We collect the following information from visitors to our website:

(i) Information you give us, including information about you given by filling in forms on our site or by corresponding with us by phone, e-mail or otherwise. This includes information you provide when you register to use our site, subscribe to our service, place an order on our site, participate in discussion boards or other social media functions on our site, enter a competition, promotion or survey, upload photographs, videos or other content to our site and when you report a problem with our site. The information you give us may include your name, address, e-mail address and phone number, financial and credit card information, personal description, location and/or image.

(ii) Technical information, including the Internet protocol (IP) address used to connect your computer to the Internet, your login information, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform;

(iii) Information about your visit, including the full Uniform Resource Locators (URL) clickstream to, through and from our site (including date and time); products you viewed or searched for; page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), and methods used to browse away from the page and any phone number used to call our customer service number.

(iv) Information we receive from other sources. We may receive information about you if you use any of the other websites we operate or the other services we provide. We may also receive information from third parties we work with (including, for example, business partners, sub-contractors in technical, payment and delivery services, advertising networks, analytics providers, search information providers, credit reference agencies).



We are strongly committed to protecting the online privacy of children. In particular we will not send email communications directly promoting merchandise to any person under 18. If you are aged 16 or under, please get your parent/ teacher’s/ group leader’s permission before you provide any personal information to us or otherwise provide any content to the website. Users aged 16 or under without this consent are not allowed to provide us with personal information. We encourage parents, guardians and teachers to monitor the use of the internet by children. Where a child is providing us with information, it is the responsibility of the teacher or appropriate adult who registered them with the programme to supervise them.

We use the information we collect on the website to provide our services, activities, online content (including but not limited to the publication of imagery you may have uploaded on to our website including via social media channels), to allow you to participate in interactive features of our service when you choose to do so and to deal with your requests and enquiries. The information provided by you will also help us to understand how the website is being used and from time to time we may use IP addresses to help us to identify the location of users.

Your information will enable us to communicate with you on any matter relating to the BOA and/or ALDI, including the provision by us or selected third parties of relevant information, goods and/or services in which we think you may be interested unless you have chosen not to receive such material. Information may be transferred to third parties for the foregoing purposes.

We will also use information we collect about you for research purposes, including but not limited to, inviting you to take part in surveys. This may involve sharing your personal information with selected third parties involved in the research process. The data will be used by the third party solely for the relevant research and for no other purposes.


Under the Data Protection Act you have the right to request a copy of the personal information we hold about you and to have any inaccuracies corrected. We charge £10 for information requests and require you to prove your identity with two pieces of approved identification. Please address requests to

In the event that the operations of the BOA and/or ALDI are transferred to or integrated with another operation, your details may be disclosed to our advisors and relevant transferee(s).

We may use your personal information, such as your name and contact details, if you choose to supply it, for the following purposes:

  • to perform the services that you have requested, which may involve contacting you by post or by email; 
  • to invite you to participate in surveys;
  • to respond to you in relation to any correspondence we receive from you or any comment or complaint you make about us;
  • to allow you to access specific materials for use in formal education settings for the purposes of teaching and learning;
  • to make parts of the website easier to use by not making you enter your personal information more than once; 
  • for the detection of fraud and for market research purposes; and
  • for other reasonable purposes, always acting within the limits of the Data Protection Act, 1998.

We are required to ensure that personal data processed by us is subject to appropriate security. Notwithstanding this obligation, we cannot accept any responsibility for any loss, disruption or damage to your data or your computer system which may occur whilst using material derived from this website. As best practice, we also strongly recommend that you regularly run an anti-virus programme on all material downloaded from the Internet.



Our site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.



If any of the information that you have provided to us changes, for example, if you change your e-mail address or name, please let us know the correct details by sending an e-mail to

All email communications from us will include an unsubscribe facility.

Our website may contain links to other websites which are outside our control and are not covered by this Privacy Policy. If you access other sites using the links provided, the operators of these sites may collect information from you which will be used by them in accordance with their privacy policy, which may differ from ours.

If we change our Privacy Policy, we will post the changes on this page, and may place notices on other pages of the website, so that you may be aware of the information we collect and how we use it at all times. We will also e-mail you should we make any changes, so that you may consent to our use of your information in that way. Continued use of the service will signify that you agree to any such changes.


We welcome your views about our website and our Privacy Policy. If you would like to contact us with any queries or comments, please send an email to us